Customer experience has fundamentally changed. In fact, today it is in a state of constant evolution alongside the development of technologies such as generative AI, automation and personalised computing. Technology […]
A new global study by the IBM (NYSE: IBM) Institute for Business Value found that over half (54%) of African CEOs surveyed identify customer experience as their highest business priority.
By Greg Gatherer, Account Manager, Liferay Africa As a result of the pandemic, today’s client expects ease and easy access to products and services via digital platforms, and will abandon
Creating a memorable customer experience is fast becoming a top priority for businesses – and for good reason, says Reynhardt Uys, Chief Experience Officer, Immersion Group. He notes that customers
The businesses may be in the ether but the referrals are very real. In the instant world of virtual marketing, community and personal recommendations are the lifeblood of many online
By Steve Tzikakis, President EMEA South, SAP Senior business leaders often ask me what new technology they should be investing in to improve their customer experience and loyalty. The short
