Marketing Upclose & Personal – Nedbank IMC
September 15 @ 8:00 am – 5:00 pm SAST
The annual Nedbank Integrated Marketing Council (IMC) Conference is Africa’s foremost integrated marketing conference. Known for its hard-hitting global agenda with no sales pitches, the Nedbank IMC takes place over one day of dynamic 15-minute presentations (with some exceptions). The IMC’s underlying message is that “Marketing is Business©” and it seeks to put marketing squarely at the boardroom table. Themed Marketing. UpClose&Personal for 2023, the Nedbank IMC is relevant to anyone in the business of communication. Each year more CMOs, senior marketers and agency leaders attend the Nedbank IMC than any other marketing conference in Africa.
In addition to driving marketing’s agenda via its collaborative and inclusive platform, the Nedbank IMC seeks to support the upliftment of the sector. The event’s bursary programme (in partnership with R&Y) and YOUTH1000 initiative (in partnership with MASA) are two ways in which the Nedbank IMC supports marketing’s rising stars.
This year the Nedbank IMC Conference is held in partnership with The Effie Awards South Africa – the world’s preeminent marketing effectiveness award. The Nedbank IMC will be in person OR online on the 15 September 2023.
The Nedbank IMC is presented in association with the Marketing Association of South Africa (MASA), in collaboration with the ACA SA and is endorsed by the IAB SA and the Direct Marketing Association of SA (DMASA).